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Will Liverpool Fans Walk Out Make A Difference
Sunday, 7th Feb 2016 19:14 by Planet Swans (follow us on Twitter @swansnews)

It has been reported that there were more than 10,000 Liverpool fans that walked out of Anfield in the 77th minute in protest for what will be a top priced ticket once Anfield has been developed.

It was a stand for supporters, organised by Spirit Of Shankly, who have become fed up of the greed of football clubs who are happily pricing the game out of the hands of those who have made it what it is.

People will of course argue that it is a simple case of supply and demand and sadly there is something behind that but there is a chance for clubs to take a stand if they wanted to and ensure that ticket prices remain in the hands of the ordinary.

There are always those that compare the cost of football to say the theatre or a pop concert but they are different things as these are events that people go to every single week and even at half the price of a £77 ticket it is an extremely expensive sport to follow.

The above statement says it all for me and also tells you that there is clearly little desire in amongst the big clubs to reduce the costs to the level that we see in Germany. This is a league that the Premier League could learn much from and a country that understands the roots of the game.

Football in Germany undertook a massive overhaul after they failed miserably at Euro 2000 and since then they have developed a fanbase that is brilliant, a hugely successful international side again and a philosophy on ticket prices that is to be commended, admired and should want to be copied.

Speaking about Premier League prices back in 2014, Bayern Munich president Uli Hoeness said "We could charge more than €130 (£104). Let's say we charged €380 (£300). We'd get €2.5m (£2m) more in income, but what's €2.5m to us?"

"In a transfer discussion you argue about the sum for five minutes. But the difference between €130 and €380 is huge for the fans."

"We do not think fans are like cows, who you milk. Football has got to be for everybody."

And they are words that should be repeated in every single boardroom up and down the country but until our top clubs want it to happen then there is little chance.

The Swans plan this season to charge away fans no more than £22 is a good step in the right direction but there is more that needs to be done.

It may take more walkouts like the one seen at Anfield and maybe it may even take plenty of no-shows but until the supply exceeds the demand it is difficult to see where the excessive cost of tickets will end.

It will be interesting to see how this develops. The protest at Anfield has gained more coverage than we probably expected and when you add in the work that the FSF are doing on their twenty is plenty campaign then we could see some changes ahead?

Photo: Action Images



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