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Good that the Academy is specifically supported by this revenue stream, although the explanations around it all probably won’t make an agents job easier if they’re trying to get people to upgrade from the old Goldbond. Presumably they’ve got flyers that will ensure more people pay £2 a week.
Be interesting to see on an ongoing basis how much is raised for the Academy, regular updates for supporters would also encourage more to join as well. As Tony Ellis says, it allows fans to play their part in helping to produce players for the club, so it’s crucial that they’re aware of what income is being raised each month/year etc so they know what that part is they’re playing.