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Central Coast mariners on 13:37 - Mar 26 by KensalT
I'm fairly sure his former employer Retexo has advised on multi-club ownerships.
And Nourry has referred to it in the past.
I think he briefly referred to it in a recent interview.
Then again, Phil Beard was appointed for his experience delivering new stadiums. How did that work out!
[Post edited 26 Mar 14:58]
retexo worked with clubs involved in multi club ownership thats about it they was basically a recruitment company for clubs around the world , well he would refer to it , hes not go much else to speak about lets be honest .
i just bought 6 eggs so guess im involved in chicken farming .
u beat me to it with phil Mr 02 beard . still one of our most baffling appointments behind the scenes .
QPR's owners and C-suite have shown precisely zero understanding of how to successfully run a football club. So, of course, it makes absolute sense that they should decide to take on a second club 12,000 mile away and demonstrate this inability to a second audience.
Besides which, not only is the A-League absolute dog poo, but the sport in Australia really isn't producing many players. From a financial point of view, the CCM went bust and there's a reason why the big Australian sports have all avoided putting a team in Gosford. This is such a dead end.
I don't know, is it too much to ask that the owners and senior management of QPR focus their attention on improving QPR?
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Central Coast mariners on 14:14 - Mar 26 with 3642 views
Central Coast mariners on 12:57 - Mar 26 by KensalT
I edited my previous post.
The same Twitter/X account has been punting this story since at least May 2025.
Doesn't mean there isn't anything in it, but I am very sceptical.
Our young CEO does have experience of multi-club models so maybe it is something our board is considering. It's certainly true that other clubs have done it.
Genuinely, in what capacity does he have experience of multi club models? I may have missed something.
He says he has. But he was a recruitment consultant for the non-playing side of football for 2-3 years before being appointed CEO, and one of those years was supposedly auditing QPR. He may have had clients, as a recruitment consultant, who had multiple clubs under their ownership, but that is fundamentally not the same thing as having experience of the model. He’s never run himself, or been in a business that has run, multiple football clubs. I think it’s important to call this stuff out. The experience, in a credible capacity, simply is not there.
Secondly, I echo Brian’s thoughts. Just because other ownerships do it, and other clubs benefit from it, does not make it the right thing to do. There is something called integrity, which should come into it. Multi club ownership is not good for football or football fans.
Equally, could we just focus on running our club properly, before we start buying other clubs?
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Central Coast mariners on 14:40 - Mar 26 with 3573 views
Central Coast mariners on 14:14 - Mar 26 by Hunterhoop
Genuinely, in what capacity does he have experience of multi club models? I may have missed something.
He says he has. But he was a recruitment consultant for the non-playing side of football for 2-3 years before being appointed CEO, and one of those years was supposedly auditing QPR. He may have had clients, as a recruitment consultant, who had multiple clubs under their ownership, but that is fundamentally not the same thing as having experience of the model. He’s never run himself, or been in a business that has run, multiple football clubs. I think it’s important to call this stuff out. The experience, in a credible capacity, simply is not there.
Secondly, I echo Brian’s thoughts. Just because other ownerships do it, and other clubs benefit from it, does not make it the right thing to do. There is something called integrity, which should come into it. Multi club ownership is not good for football or football fans.
Equally, could we just focus on running our club properly, before we start buying other clubs?
I'm not advocating multi-club ownership.
I can't recall exactly when or where I heard that Nourry had involved in multi-club ownership deals.
It might have come up when he was first appointed.
And I am sure there was a question about it in a more recent interview. I just can't recall exactly when that was.
A quick search shows that Nourry was quoted on the subject of multi-club ownership in a Guardian article back in 2023:
"According to Christian Nourry, managing partner at Retexo Intelligence, a football-specialist advisory firm supporting several American investors in club acquisitions, some are rushing in without a coherent plan. “There isn’t a universal definition of success in this field and this is exactly the trap that I see so many investors falling into,” he says.
“They decide that their multi-club structure must be everything at once: producing incredible young players, span multiple markets despite inter-club communication being hindered by genuine language barriers, achieve a style of play that transcends all the clubs they own and see every club they own achieve consistently impressive on-pitch results.
“So many of these objectives are, at least in the early years of a multi-club project, going to be antithetical to each other. My golden rule with a client in this area is: let’s pick a single initial objective, let’s build a strategy that is hyper-focused on constructing the most optimal multi-club configuration to achieve that objective.”
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Central Coast mariners on 14:52 - Mar 26 with 3547 views
"According to Christian Nourry, managing partner at Retexo Intelligence, a football-specialist advisory firm supporting several American investors in club acquisitions, some are rushing in without a coherent plan. “There isn’t a universal definition of success in this field and this is exactly the trap that I see so many investors falling into,” he says.
“They decide that their multi-club structure must be everything at once: producing incredible young players, span multiple markets despite inter-club communication being hindered by genuine language barriers, achieve a style of play that transcends all the clubs they own and see every club they own achieve consistently impressive on-pitch results.
“So many of these objectives are, at least in the early years of a multi-club project, going to be antithetical to each other. My golden rule with a client in this area is: let’s pick a single initial objective, let’s build a strategy that is hyper-focused on constructing the most optimal multi-club configuration to achieve that objective.”
PS - Found it.
It was from the Q&A with pre-prepared questions on business and strategy he did last month.
@ 38:11 there's a question about multi-club ownership groups
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Central Coast mariners on 14:56 - Mar 26 with 3525 views
Unless it’s a way to get round FFP I’m not sure how this helps anyone.
Guess we could unload squad players like Esquerdinha for huge sums of money to the Australian team, just a paper transaction for the owners, but we benefit from an FFP point of view, assuming Australia doesn’t have comparable thing in place.
If it works we get £150m instead of £10m from Sky each season.
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Central Coast mariners on 15:23 - Mar 26 with 3433 views
"According to Christian Nourry, managing partner at Retexo Intelligence, a football-specialist advisory firm supporting several American investors in club acquisitions, some are rushing in without a coherent plan. “There isn’t a universal definition of success in this field and this is exactly the trap that I see so many investors falling into,” he says.
“They decide that their multi-club structure must be everything at once: producing incredible young players, span multiple markets despite inter-club communication being hindered by genuine language barriers, achieve a style of play that transcends all the clubs they own and see every club they own achieve consistently impressive on-pitch results.
“So many of these objectives are, at least in the early years of a multi-club project, going to be antithetical to each other. My golden rule with a client in this area is: let’s pick a single initial objective, let’s build a strategy that is hyper-focused on constructing the most optimal multi-club configuration to achieve that objective.”
Thanks, Kensal.
I wasn’t saying you were advocating multi club ownership. I was simply saying that just because Nourry says he’s been involved in multi club ownership in his career, it doesn’t make it true. He’s fabricating credibility I don’t think exists. He said he’d been in football 11 years when we appointed him, for christ’s sake, and we all know that wasn’t true.
In 2023 he was auditing QPR and assisting with our back office recruitment (one Ben Williams), before being appointed CEO in Jan 2024.
In 2021 (April) he did an interview with Imperial College (I think) discussing the social media advisory company targeted at 16-24yr olds he had set up, which became dormant by April 2022, if I recall correctly. At some point between April 2021 and January 2023 (when he started auditing QPR, supposedly) he joined Retexo and became “involved in football”. It’s likely to have been the autumn of 2021.
I highly doubt there were loads of wealthy ownership groups suddenly desperate to pay for advice on how to structure and operate multi club ownership models from a company comprising of Charles Gould and Christian Nourry, both in their 20s, where the latter had next to no experience. I have no doubt they did have some big clubs as clients (I think Roma was one), because Gould’s dad is in football ownership, I believe, but it seems to have been mainly regards back office recruitment…what they initially came into QPR to do. He might have witnessed multi club ownership at his clients from the sidelines…but this is not the same thing as having experience of running and operating it. In the same vein I could say I have experience of Championship football. I just don’t believe he was in the behind closed door conversation advising on the strategy. He wouldn’t have had the credibility. It’s possible he could have learnt some of it or seen some it via Gould’s Dad, but again, that’s listening not advising and operating.
Also, that clip, boil that down and remove the needless verbosity, and all he says is “it can be good and it can be bad”. He never once stops to consider whether it is ethically or morally right, nor whether it is good for the game or fans in the long term. I just don’t think he understands football. I think he sees it purely as a business with numbers on a spreadsheet and success that can only be measured quantifiably.
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Central Coast mariners on 15:39 - Mar 26 with 3398 views
Central Coast mariners on 15:23 - Mar 26 by Hunterhoop
Thanks, Kensal.
I wasn’t saying you were advocating multi club ownership. I was simply saying that just because Nourry says he’s been involved in multi club ownership in his career, it doesn’t make it true. He’s fabricating credibility I don’t think exists. He said he’d been in football 11 years when we appointed him, for christ’s sake, and we all know that wasn’t true.
In 2023 he was auditing QPR and assisting with our back office recruitment (one Ben Williams), before being appointed CEO in Jan 2024.
In 2021 (April) he did an interview with Imperial College (I think) discussing the social media advisory company targeted at 16-24yr olds he had set up, which became dormant by April 2022, if I recall correctly. At some point between April 2021 and January 2023 (when he started auditing QPR, supposedly) he joined Retexo and became “involved in football”. It’s likely to have been the autumn of 2021.
I highly doubt there were loads of wealthy ownership groups suddenly desperate to pay for advice on how to structure and operate multi club ownership models from a company comprising of Charles Gould and Christian Nourry, both in their 20s, where the latter had next to no experience. I have no doubt they did have some big clubs as clients (I think Roma was one), because Gould’s dad is in football ownership, I believe, but it seems to have been mainly regards back office recruitment…what they initially came into QPR to do. He might have witnessed multi club ownership at his clients from the sidelines…but this is not the same thing as having experience of running and operating it. In the same vein I could say I have experience of Championship football. I just don’t believe he was in the behind closed door conversation advising on the strategy. He wouldn’t have had the credibility. It’s possible he could have learnt some of it or seen some it via Gould’s Dad, but again, that’s listening not advising and operating.
Also, that clip, boil that down and remove the needless verbosity, and all he says is “it can be good and it can be bad”. He never once stops to consider whether it is ethically or morally right, nor whether it is good for the game or fans in the long term. I just don’t think he understands football. I think he sees it purely as a business with numbers on a spreadsheet and success that can only be measured quantifiably.
Yes. I would agree with that.
I find the clip a strange one.
They were pre-selected questions and his response was basically a shrug.
So why bother having the question or leaving it in!?
Maybe they were just trying to pad out the allotted time.
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Central Coast mariners on 15:52 - Mar 26 with 3338 views
Central Coast mariners on 15:39 - Mar 26 by KensalT
Yes. I would agree with that.
I find the clip a strange one.
They were pre-selected questions and his response was basically a shrug.
So why bother having the question or leaving it in!?
Maybe they were just trying to pad out the allotted time.
Nourry is coming across these days as an AI version of paladini , feed him enough key questions and he will give u the answer you want to hear , its obv utter bolloax and far as i know nourry hasnt added being a singing waiter to his tiny cv , but give him time im sure by the start of next season it will be.
"According to Christian Nourry, managing partner at Retexo Intelligence, a football-specialist advisory firm supporting several American investors in club acquisitions, some are rushing in without a coherent plan. “There isn’t a universal definition of success in this field and this is exactly the trap that I see so many investors falling into,” he says.
“They decide that their multi-club structure must be everything at once: producing incredible young players, span multiple markets despite inter-club communication being hindered by genuine language barriers, achieve a style of play that transcends all the clubs they own and see every club they own achieve consistently impressive on-pitch results.
“So many of these objectives are, at least in the early years of a multi-club project, going to be antithetical to each other. My golden rule with a client in this area is: let’s pick a single initial objective, let’s build a strategy that is hyper-focused on constructing the most optimal multi-club configuration to achieve that objective.”
This last paragraph is a masterpiece. No notes.
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Central Coast mariners on 16:02 - Mar 27 with 2974 views
Central Coast mariners on 16:24 - Mar 26 by Mick_S
I think that’s the side of the pitch where the grass doesn’t grow.
Perhaps he needs to see a dietician - should be in fine fettle, especially with Dunginho doing keepy uppies on that side too. Kakay and Shittu contributions over the years make you wonder….
Those possessed by devils, try and keep them under control a bit, can't you ?
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Central Coast mariners on 16:09 - Mar 27 with 2946 views
I would LOVE to know where Retexo had history of dealing with multi-club ownership structures.
On their website they claim to have helped the likes of Real Madrid, Roma, Marseille, Wrexham and Welsh national team.
Well they did help Real Madrid, as quoted to ONE Football Retexo were “instrumental in Real Madrid’s appointment of Gregory Dupont as Head of Fitness” in July 2019. Nearly a decade ago, but fair play.
Although I do wonder how much help they gave to a club that has operated at the most elite level for it's whole existence, whilst having one of the biggest internal networks that hires the very best and always has. So were they 'driving' that or had Real always done it and they just happened to be in the room?
They helped Roma appoint Tiago Pinto as General Director, also quoted to One Football, but his time at Roma was mixed so let's leave it at that. They won the Europa Conference but also had Mourinho at the helm. IMO Mourinho masked the fact they had a bloated and ageing squad and were regularly criticised for not having a distinctive identity.
Marseille have been a car crash for the last 5-7 years, going through multiple sporting directors and inconsistent recruitment strategy along with a revolving door for head coaches. There's no public record here of where they have helped or what they have done.
If we're guessing, and I suppose we have to, that they got involved with Wrexham post-Reynolds and McElhenney takeover then best believe they would have spoke about it somewhere. It's one of the biggest and most newsworthy stories in football, if Retexo had done anything of note, it would be being spoke about. Reynolds and Co have also wrapped up the very best of the best and really have only worked with those that are working at an elite level rights holder or similar - so it would be off-piste for the ownership group but who knows.
Where have they worked with multi-club ownership models? Gould's background was in recruitment in the financial sector, before getting into football in 2010 (he told Off The Pitch podcast as football recruitment was 'rotten) and the only public information is kinda aligned with that.
But to now start using QPR and Central Coast Mariners and claiming that you've worked with similar models, I'm just not having it. The links and portfolio looks weak. I was recently asked about developing fan engagement strategies for a takeover featuring a major influencer and non-league side, I can't now just start saying I played an integral part. You can't just go along making stuff up about your career, but it seems QPR are the only ones that have fallen for it.
[Post edited 27 Mar 16:24]
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Central Coast mariners on 18:12 - Mar 27 with 2861 views
Central Coast mariners on 15:52 - Mar 26 by wombat
Nourry is coming across these days as an AI version of paladini , feed him enough key questions and he will give u the answer you want to hear , its obv utter bolloax and far as i know nourry hasnt added being a singing waiter to his tiny cv , but give him time im sure by the start of next season it will be.
Nourry sings the Hits volume one !
It just reeeeeeks of fake-it-till-you-make-it, interview style blaggery
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Central Coast mariners on 09:07 - Jun 23 with 1842 views
Central Coast mariners on 09:07 - Jun 23 by stevec
The Ian McCullough fella saying this is now a done deal.
Hoping the £10m Esquerdinha is a fan of Australia.
Have to say I'm surprised by that. The same rumour from the same obscure Twitter source had been bubbling up again and again on Twitter for over a year without any obvious progress being made.